Please take a moment to sign in to the group and introduce yourself. Tell us a little about your Circulation/Audience Development background and what topics you are interested in discussing and sharing ideas and perspectives within the community.
Interesting news about multi-title digimag -- thanks for the heads up on that! Folio says they will also produce print versions (hmmm not quite sure how that will work) and that "Editors will pre-select the stories that will be available for inclusion in mine. " That's a bit of a buzz kill. I do think the idea has some merit in terms of letting consumers aggregate content into one portable booklet. There are debates raging on pub groups on LinkedIn about epubs and their viability. The market is in search of solution regarding a mobile reader that catches fire with consumers (so that all the epub content can be better consumed -- reading on screen is not a super experience). Plastic Logic and Hearst are coming out with new readers and I think I saw a post somewhere about a home printer for content (print your own pub). Lots of folks are reading content on their phones and if Apple comes out with something with a device with an ebook type device with larger screen, it might jump start the emag/ebook market.
Hi Everyone, I'm Joel Manning, a Vice President at Edith Roman Associates a division of InfoUSA. I'm also a member of the ABM Circulation/Audience Development Committee. While I'm not a circulator, I have spent most of my career working with circulators. I have worked with BPA and ABC audited publications and am able to help you fill those niches in your statements that need special attention. Edith Roman Associates is a full service direct marketing company (http://www.edithroman.com). We specialize in database marketing, online/email marketing, postal & telemarketing lists as well as email lists. We also have in house merge purge and data processing facilities and have developed one of the most sophisticated Co-Reg network in the business. If there is ever anything you need, just ask. I can be reached at (845) 731-2632 or at joel.manning@edithroman.com.
Hi, I'm Don Brown, the Business Development Director at a UK company called ThreePM.
We run the online subscription store Magazine Group. There are 700+ titles on the site, but we're always keen to recruit any more titles that want to drive UK or European subs! (Just click on the ThreePM.co.uk link above or you can download an overview here).
I'm something of a gamekeeper turned poacher as before doing this I worked as a subscription person in a variety of B2B and B2C magazine companies.
Hello,
I'm Melissa and I am the Director of Marketing at Johnson Anderson, a commercial printer and envelope manufacturer in Shakopee, MN. We have opened up a direct mail product to the public that was for that last decade, only used by a few magazines to boost their response rates. Feel free to send me a message or view www.postcardplus.net for more information. It's worth a peek at the site, there are some pictures that might make you chuckle.
Have a happy and safe Memorial weekend!
Hello all - my name is Jack Clarke, I handle National Distribution Program Sales for publishers of free publications and adverting material - I wanted to reach out and let folks know about our alternative to paid distribution and direct mail. What I like best about our program is that people who visit our product displays and pick up a products do so because it interests them- be it a Magazine, DVD Media, Take-one Brochure or Product sample. These clients seek to mass merchandise their publications or material thru our 12,000+ high traffic retail chain stores. In addition we also offer high exposure Billboard Signage space at the top or sides of our product displays. I believe these programs would help to increase Circulation and build Audience Development. If I can assist anyone please contact me at jack.clarke@dominiondistribution.com or 866.863.8832 direct.
My name is Rick Miller and I am with Creative Automation in Hillside Illinois. My background is 23 years with the company specializing in data management technologies, database services, business intelligence, and direct mail production services in support of acquisition and renewal efforts.
I am looking for an audience development person for my media group. Does anyone one know anyone looking? We have magazines, web sites, events and operate in local markets. Could be great job for the right person. Looking for resumes to me.
Dadler@bizbash.com.
I did just advertise in Folio, any other suggestions?
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