Sign in and Introduce Yourself B2B Media PROS

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Permalink Reply by Rick Miller on December 4, 2008 at 10:14am

Good Morning. Rick Miller, SVP Creative Automation in Hillside Illinois. I have been with Creative Automation since 1986 with a background in data management technolgies, database services, business intelligence services, printing and mailing services.

Through our proprietary products including Data Conversion/Auto Clean, Business Profiler, and Merge/Purge we assist B2B marketers in developing data management strategies to support their database (customer, private prospecting, etc.) and marketing initiatives. In addition to this, we utilize licensed products such as NCOA, DSF, DPV, LACS and SuiteLink to maintain accurate address data for their customers and prospects.

I am interested in hearing from others within the group that may have questions regarding these types of services that I can offer insight to as well as opportunites to establish new business relationships with organizations that may have a need for our services.

Rick Miller
SVP
rmiller@cauto.com
www.cauto.com

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Permalink Reply by Reginald Jordan on December 15, 2008 at 11:58am

Good morning, and I hope this holiday season finds all of you well ...

I am a seasoned audience development professional and former BPA auditor with 10+ years of media/publishing industry experience (with 5 years in B2B specifically), from start-ups to established publications. I possess extensive knowledge of BPA/ABC and postal requirements and circulation fulfillment systems, and have managed critical business operations – including budgeting, enhancing revenue and cutting costs, marketing, circulation statement and audit preparations, vendor relationships and negotiations, partnership building, list acquisition, and staff training.

Presently, I am Audience Development & Advertising Manager for Hospital Pharmacy journal, a widely-respected B2B controlled circ pub with a BPA-audited subscriber base of about 34,000 domestic USA. I am making a strong push for the journal to go digital, at least partially, as well as to establish a presence in Canada in order to exploit new advertising opportunities there.

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Permalink Reply by Steve Greechie MBA, MSLIS on December 22, 2008 at 11:02pm

Hello:

I supply research for the industry - corporate, financial, editorial, etc...

What resources do you use for decision support? Gale Directory? BPA? IFPP?

I have a Resource Guide on my website - and I'm always eager to update it...

Steve Greechie
Publishing House Research
www.publishinghouseresearch.com

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