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Listings content - most effective print to web
Started by JAN RAMSEY Jan 21, 2011. 0 Replies 0 Likes
Hi folks. We are in the process of hiring a new person--probably part-time--to handle listings in our music and culture publication. We regularly list music in local clubs and bars, and events. Our…Continue
Editorial Scheduling
Started by Kathe Lemon. Last reply by Jim Carper Jul 22, 2010. 2 Replies 0 Likes
I find scheduling to be one of the major factors in the long-term health of a magazine, and yet I very rarely meet an editor who feels in control of her or his schedule.How do you schedule, who in…Continue
What's your approach to print in a digital world?
Started by Sara Tambascio May 30, 2010. 0 Replies 0 Likes
Well, maybe it's not a completely digital world yet, but with page counts going down, we can't continue to approach the print magazine the same way we have been all these years. So what do we do? How…Continue
Editors, Sign in and Introduce Yourself
Started by FOLIO MediaPRO Team. Last reply by Syrone Harvey Apr 30, 2010. 35 Replies 0 Likes
Please take a moment to sign in to the group and introduce yourself. Tell us a little about your editorial background and what topics you are interested in discussing and sharing ideas and…Continue
Editors: How much influence do you have over print budget?
Started by Meredith Dias. Last reply by Richard Moseson Apr 19, 2010. 1 Reply 0 Likes
These days, many editors are being asked to trim staff and other expenses. Too often, the editorial cuts lead to compromises in serving the needs and interests of readers. That's why I'd like to see…Continue
Tags: print, management, editorial, budget, editing
Cross-post from ASBPE, B2B groups: This piece on source/reporter etiquette is on target
Started by Martha Spizziri Mar 29, 2010. 0 Replies 0 Likes
I enjoyed this blog post, which was written for financial advisors, but applies equally well to any source a B2B reporter might interview. It gives advice on how financial advisors should deal with…Continue
Tags: sources, journalism, interviewing
Survey of B2B editors shows gaps in corporate digital training, editorial skills, and publisher leadership even as titles become cross-platform brands.
Started by Robin Sherman Feb 25, 2010. 0 Replies 0 Likes
Even as their titles plunge into the digital space, B2B editors have been left largely to their own devices to gain the skills necessary to do their jobs across platforms.Four of five editors who…Continue
Who's using Twitter and how?
Started by Sara Tambascio. Last reply by Lisa Cunningham Jan 23, 2010. 10 Replies 0 Likes
I've tried to Twitter from the last two trade shows I attended. I've found it tough to be so brief and I don't think I have any readers following me yet. Is anyone else out there using it on a more…Continue
How do you manage copy length/image ratio per article?
Started by Joshua Thomas. Last reply by Doug Damerst Jan 6, 2010. 4 Replies 0 Likes
I know this is a very BROAD question and the answer differs between magazines, articles, publishers, edit/art workflows, genres, etc. but I'd like to hear about how other publishers handle the text…Continue
Who Should Decide the Editorial Decisions?
Started by Richard Michem. Last reply by Doug Damerst Jan 6, 2010. 7 Replies 0 Likes
Who do you people believe should be the deciding factor in Editorial judgment at a mag? Should their be a team approached, or one God like editor who make the decisions and sticks hard by then?
Editor's Continuing Education
Started by Seiche Sanders. Last reply by Phillip M. Perry Apr 9, 2009. 6 Replies 0 Likes
I'm the editor of an association publication, and am looking into masters' programs (in tough times, might as well take advantage of benefits such as tuition reimbursement). My undergrad is,…Continue
Repurposing Content into POD Books
Started by April Miller Apr 1, 2009. 0 Replies 0 Likes
We are looking into repurposing content from Golf Event magazine into POD books via Amazon's CreateSpace. This will be the first time we've done this, so I'd like to hear from anyone who has…Continue
Site reviews
Started by Adrienne. Last reply by Christina Pellett Nov 12, 2008. 6 Replies 0 Likes
With this post, I would also like to encourage others to submit their web sites for peer review.I would greatly appreciate your feedback and input on…Continue
Story Lead: Unique comics art books published by former dotcom entrepreneur
Started by David Willson Sep 10, 2008. 0 Replies 0 Likes
I don't know if some of you will object to this post. I am not a PR person. I am the former editor of a (now defunct) Wall Street small-cap/lifestyle magazine. Currently I'm a freelance designer,…Continue
Ad Sales Plummeting?
Started by Marlene L Hendrickson. Last reply by Adam Bird Aug 28, 2008. 7 Replies 0 Likes
It's easy to find coverage of consumer and b-to-b ad sales challenges/slumps in the tightening economy - but not a whole lot of talk about how association mags are doing. Any association…Continue
Need editor for children's book
Started by Elizabeth Shugg. Last reply by David Willson Aug 7, 2008. 3 Replies 0 Likes
Hi there. A friend of mine is in need of a children's book editor. If anyone has experience with that and would be interested in me having her contact you, let me know. We're in the Raleigh, NC area.
Conducting Focus Groups
Started by Christine Schwerin. Last reply by Bob Sadler Jul 12, 2008. 5 Replies 0 Likes
In late July we are planning to conduct a focus group and I want to make the most of this opportunity. We are redesigning one of our magazines and are looking for targeted feedback so that we can be…Continue
Salary calculator for a magazine website
Started by Mark Edmund. Last reply by Dave Iannone Jun 26, 2008. 1 Reply 0 Likes
Each year, our magazine publishes a salary survey. We want to offer some type of salary calculator online so readers can plug in job title, years of experience, city/state, other variables etc. and…Continue
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Comment Wall
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Comment by Robin Sherman on June 10, 2008 at 2:43pm -
ATTENTION B2B EDITORS. If you are an editor in B2B, or someone interested in the American Society of Business Publication Editors, please consider joining the ASBPE group. ASBPE is the only professional association in the U.S. solely devoted to helping individual editors and writers of business-to-business print magazines, newsletters, and digital publications enhance their editorial and management careers. Click on "Group" this page. Or go to www.asbpe.org for more information.
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Comment by Marva Marrow on June 16, 2008 at 12:29am -
I am Managing Editor of a new magazine, set to launch for a Sept/Oct issue in Los Angeles. The magazine is Singular, geared toward single adults 30+ who are active, upscale professionals and happy with their single status -- whether temporary or lifelong. The magazine is run by singles for singles and celebrates the single lifestyle. But we also love the opposite sex and have fun and relationships with them! Check out our website, which is still in development but will give you and idea of who we are: www.singularcity.com
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Comment by Bryan A. Hollerbach on June 20, 2008 at 3:34pm -
I'm the managing editor of a "city and regional" magazine in St. Louis, Missouri.
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Comment by Tenisha Anderson on June 26, 2008 at 12:48am
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Hello Everyone! I've just joined the Folio Mag social network and would like to just introduce myself. I'm the managing editor for Papierdoll magazine, an online fashion publication based in NYC.
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Comment by Michael Hickins on July 1, 2008 at 11:12am -
Hi, I've just joined and wanted to say hello. I'm the exec editor of a B2B tech book called eWEEK, and I look forward to discussing the future of publishing with you guys.
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Comment by Evelyn D Cichanowski on July 7, 2008 at 11:45am -
Hi all, I operate a product and content development company, specializing in educational media and textbooks. I look forward to learning more about all of you and to learn from you! Good day
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Comment by SarahManski on July 8, 2008 at 5:00pm -
Hello. I'm starting a national green magazine and I am looking for business partners including an experienced marketing person who knows how to find advertising money. I'm also looking to find the right contacts and investors. I want to include a partnership with recently retired or unemployed senior magazine execs who have an entrepreneurial bent and the desire to help the environment.
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Comment by Marlene L Hendrickson on July 14, 2008 at 5:20pm -
Any association publishers/editors out there willing to chat about how the slowing economy may be affecting your ad sales? Any strategies for helping get over the hump?
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Comment by Christina Pellett on September 10, 2008 at 9:55am -
Our editor-in-chief has tasked me with finding out the arguments for and against running full-page ads on the right-hand rather than left-hand pages. The only places in our pub where we run facing ads are on pages 2 and 3 and if a company buys a spread. We've always run full-pagers on the right-hand page, with few exceptions, but I'm interested to hear if there's an argument against that -- or, for that matter, if there's logic dictating why we should continue doing that.
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Comment by Robin Sherman on November 4, 2008 at 4:05pm
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WEBINAR: Journalist's Guide to Creating the Next New-Media Resource."
How to register: You can register on-line for this Webinar at http://eventcallregistration.com/reg?cid=4772t11.
Shortly after you register, you will receive a confirmation of your registration by e-mail that will include the dial-in number and access code.
Fee: This Webinar is $10 for all ASBPE members and $35 for non-members.
Date and time: Webinar is 60 minutes beginning at 1 pm on Nov. 17.
The program: On the Internet, smart writers and editors can reach millions of people — and make money doing so — without the backing of a large media company.
During the webinar, two who have done it will share what they learned about launching a new web venture:
Harry McCracken, the former editor-in-chief of PC World who has since founded the personal technology blog Technologizer, and Joe Pulizzi, founder and chief content officer of the search community site Junta42. They'll discuss how to:
• develop an effective marketing strategy to promote your content;
• identify and participate in online conversations that can help draw audiences to your work;
• use social networking Web sites to reach out to on-line communities who are likely to value your expertise;
• leverage the power of “free”; and
• build successful permission-based marketing initiatives.
More info at www.asbpe.org.
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