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Advertising Sales

Website: http://www.foliomag.com/sales-and-marketing
Members: 250
Latest Activity: 1 day ago

Discussion Forum

Carolyn Von Albert

Brand Marketing Minded Ad Sales Representatives Wanted - Immediately

I've just accepted a position as the Ad Director for the largest & oldest minority-owned newspaper in South Florida.  It touts cum. readership in excess of 300,000 loyal intelligent readers with…

Started by Carolyn Von Albert Jan 25.

Paula Bisacre

BEST SOURCES FOR FINDING WEB AD SALESPEOPLE??? 5 Replies

Where are the best places to look for reliable, highly motivated, part-time, and knowledgeable web ad salespeople? Considering the current economic climate, I would like to know where exceptional ad…

Started by Paula Bisacre. Last reply by Robin Kofsky Jan 17.

Keith Gregory

Rate Card for digital media? 2 Replies

Just wondering if anyone has feedback about using rate cards for digital media, and the degree these should be shared with potential clients.

Started by Keith Gregory. Last reply by Keith Gregory Jan 14.

Megan M. Van Petten

What CRM are you using? 21 Replies

I need to find the best CRM for media sales, any suggestions?

Started by Megan M. Van Petten. Last reply by Hal Jordan Dec. 29, 2009.

Brett Bonnville

Integrated Sales 1 Reply

For those of you who sell or offer integrated media packages, I am wondering what you use as an introduction or leave behind on a sales call? A customized marketing brochure that gives a snap shot of…

Tagged: design, management, ceo, sales

Started by Brett Bonnville. Last reply by Sarah Owen Nov. 5, 2009.

Tenisha Anderson

Searching for independent sales rep. 3 Replies

I'm starting a uniquely formatted fashion publication, and though I do not want my publication to solely depend upon ad sales for revenue, I do know, being realistic, that ad sales is apart of buildi…

Tagged: reps, independent, sales, ad

Started by Tenisha Anderson. Last reply by Sam Bonfante Oct. 12, 2009.

Leslie Laredo

Media Kits for web sites 1 Reply

The media world is getting so complex…reps must know how display ads work with search, social media and mobile platforms. Media sellers have to know much more than their editorial calendar and their…

Tagged: support, sales, ad, kits, media

Started by Leslie Laredo. Last reply by Larry Mason Oct. 8, 2009.

Jim Hargrove

Magazine looking to add indendent reps 4 Replies

I need help. We publish a successful regional horses magazine but I feel our growth is limited. We have one sales person in house who averages $35,000 month and two other part-time ones. Can anyone g…

Started by Jim Hargrove. Last reply by Eddie Lee Rider, Jr. Sep. 27, 2009.

Ben

Ad sales management structure 2 Replies

We're going out to tender to publish our member magazine - a 130,000 run in the finance and business sector - and we have an opportunity to recut our ad sales management structure with a publisher.…

Started by Ben. Last reply by Debbie Dawson Aug. 30, 2009.

Michael Zingalis

This may seem dumb, but...

Is anyone using dual ad zone sales: IE: 1 ad zone for a button on the site or the advertorial at a flat rate AND an adzone on completion of a contact form in association that charges per impression?…

Tagged: demographics, generation, lead, user, data

Started by Michael Zingalis May. 22, 2009.

David Baker

Interactive Yearbooks

I am looking for GO green companies to get on board for sponsorship and product placement --for one of the first to be done in the NYC area -- Several schools are onboard in what we have done to furt…

Started by David Baker May. 1, 2009.

SamGreg

---------------------CRM------------------------ 1 Reply

Why can’t I get pricing up front from so many of these CRM companies?

Tagged: CRM

Started by SamGreg. Last reply by Jakub Gorner Apr. 13, 2009.

Nicole Louderback

Consumer Directory

We curerntly use the Pharmaceutical Marketers' Directory quite a bit. Does anyone know if there is a more general directory out there for the consumer world?

Started by Nicole Louderback Apr. 9, 2009.

Andrew Hardin

Right Hand Read 4 Replies

I have a client that has asked for information about the value of a Right Hard read position. Having searched the internet, I can not find anything that seems like it is based upon any research. I ca…

Started by Andrew Hardin. Last reply by John Payne Mar. 24, 2009.

John Holmes

Commission structure for independent sub-agents? 3 Replies

Hello! We are international media representatives for leading consumer and trade print media. We are looking to outsource ad sales to independent sub-agents on a commission basis. What is the indust…

Started by John Holmes. Last reply by Brenda George Mar. 20, 2009.

Brett Bonnville

Niche vs Large Dist. Sales Challenge 2 Replies

We publish a regional high quality niche publication [home design & shelter], and we are constantly being beat out in obtaining ad sales by larger distributed, regional publications [city mags &a…

Tagged: distribution, circulation, readership, marketing, sales

Started by Brett Bonnville. Last reply by Brett Bonnville Dec. 13, 2008.

Andy Pemberton

Geo-target $ premium 2 Replies

My clients are asking for geo-target advertising options on our Web site. What kind of premium (over rate card) should I be asking/getting for geo-targeted web campaigns?

Tagged: online, rates, sales

Started by Andy Pemberton. Last reply by Kerry Smith Nov. 27, 2008.

Keith Gregory

Video - Any success stories - specifically b2b?- making money? 1 Reply

Looking to see if anyone here has had any success selling online video? We've done an ok job at Aviation Week: http://www.aviationweek.com/aw/video/ We have the benefit of a top notch brand and su…

Tagged: events, future, of, publishing, engagement

Started by Keith Gregory. Last reply by Michael Zingalis Nov. 7, 2008.

Don Tydeman

looking for Long Island, NY, sales manager

I am looking for a strong sales manager to oversee all selling activity for a new regional consumer web site. Good Roladex and relevant selling experience is a must. If you are interested or have som…

Started by Don Tydeman Oct. 18, 2008.

Melis

Your Software Tools :: Form vs. Function 4 Replies

When purchasing software – 1. What captures your attention FIRST? a) Features List b) Sleekness/Look & Feel c) Other – Please Explain 2. Does your answer to the above drive your purchasing decis…

Started by Melis. Last reply by Joshua Thomas Sep. 24, 2008.

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Marlene L Hendrickson Comment by Marlene L Hendrickson on July 14, 2008 at 5:22pm
Any association ad sales folks out there willing to chat about how your sales have (or haven't) slown down due to a tightening economy? Strategies you're using to get through this and into 2009?
 

Members (250)

Kerry Smith Keith Gregory Eddie Lee Rider, Jr. John Payne Spencer Longshore III Tom Gaughan Michael Zingalis Brett Bonnville Jakub Gorner Sam Bonfante Kem Balani Melis Megan M. Van Petten Joshua Thomas SamGreg Andrew Hardin Vicki Leslie Laredo Tim Kasperovich FOLIO MediaPRO Team Eric Temple-Morris Kevin Boyle Judy Lewis Jo Ann Cloud Jimmy Dean Charlie Deane Damon Wolf Vince Saputo Krystal Erika Geiss
 
 

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Hi Brandi, Glad you are embarking on your dream of should I say vision. I too, am starting out on this publishing journey. My online mag is called Beautiful Black Lady (www.beautifulblacklady.com). I launched it in September of 09 but I am in the p…
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