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Comment by RANDI PAYTON on June 2, 2009 at 1:47pm

PPM Announced for Multi-Media Expansion
DECISIVE Multi-Media launches platform to serve in-market consumers in growing multi-cultural markets
After 15 years of success without any capitalization, On Wheels Media is expanding its expertise to other industries. It will become the only multi-media company serving in-market consumers in the growing multi-cultural markets.
After 8 Months of development, Decisive is ready to launch with very little start-up dollars.

DECISVE media has been under development for 6 months and start-up related expenses have been completed. Investor equity will go to marketing, new site and expansion of sales force. All marketing materials, research, contacts lists and relationships are complete.
BECOME A PART OF HISTORY: On Wheels Media launched African Americans On Wheels in July 1995, becoming the first automotive magazine (of any kind) to launch a website and the first consumer automotive media in the multicultural market to provide original content on vehicle test drives and product evaluations. It was profitable from year one to year five, when it re-invested its revenue to launch of Latinos On Wheels and Asians On Wheels. Its annual awards show, which launched in 1996 was 100% profitable, until it went upscale in preparation for national TV broadcast. The companies star-studded annual Urban Wheel Awards is now in its14th year (www.UrbanWheelAwards.com; MySpace and Facebook).

• INNOVATORS IN THE MARKET. Pioneering initiatives at On Wheels Media includes: Becoming the Nation’s only newspaper-delivered magazine to secure national audits ( ABC and BPA audits); Opening the door to luxury vehicle advertisements in minority media; Starting the 1st External Diversity Council in the auto industry; Becoming the 1st minority media to receive ads from many auto companies; Launching the 1st web site by any auto magazine; Becoming the Nations only multicultural event sponsored by every major auto company; Becoming the first minority event as official partner of the North American and New York International Auto Shows; Becoming the 1st minority magazine to publish digitally; Becoming the 1st event in the U.S. to publish a digital edition of its Magnum Opus award winning souvenir program book.

•PROVIDERS OF ORIGINAL CONTENT: DECISIVE, the Best Source for Cultural and Consumer News, will be the 1st multicultural “Consumer Reports” and will introduce the latest in digital publishing technology. DECISIVE will open the door to a vast amount of advertisers wanting to reach in-market (in the purchasing process) consumers with their products and services.

August of 2009, DECISIVE and On Wheels’ will be launched as double cover magazines (750,000 circulation for Decisive and 400 circulation for Decisive Latino) with the current auto titles on one side and DECISIVE consumer titles on the other side. Editorial content will include how-to, tips, and product comparisons. DECISIVE will expand on the independent panel of experts who vote on its award recipients and will recruit teams of minority experts from the various industries who will provide advice, opinions, blogs, interviews, and columns to help consumers make decisions.

The redesigned web site will serve as a consumer news hub and provide daily content to major multicultural social networking, news sites, and search engines, as well as to our network of 800 minority newspapers.

On Wheels Media, became the authority on minorities in the auto industry. By broadening the consumer topics, Decisive multi-media will provide more culturally relevant product news, decision-making information and e-commerce. These include personal care and household products, technology and electronics, travel and entertainment, business and finance, Green and fuel efficient vehicles, along with health and fitness.

If you are interested in more information or attending an online investor presentation, please contact Randi Payton at (301) 390-0468 or rpayton@onwheelsinc.com.

Comment by Nikki on May 24, 2009 at 3:16pm

If anyone needs help with editing content and /or have a need for a blogger, feel free to send me a message. I can also help with layout!

Comment by Debra Bates-Schrott on May 8, 2009 at 2:03pm

Hi All,

If you are preparing to launch a new magazine check out our online magazine for publishers. May have some insights for you.
http://www.batescreativegroup.com/align

Please share your ideas and feedback. Also, email us any topics you would like to see covered in the future.

Comment by Oladipupo A. Popoola on February 9, 2009 at 12:50pm

i am starting a youth-interest magazine. if anyone likes to join me, of which i v done lots of work already..u r welcome onboard!

Comment by Greg Alter on October 24, 2008 at 2:25pm

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Comment by SarahManski on September 15, 2008 at 2:06pm

Hi All, I'm starting an eco-travel magazine. If anyone is interested in this type of venture, feel free to send me an email. Best, Sarah