Christina Pellett's Page

Title:

Managing Editor

Company:

Agent's Sales Journal

Company Website:

http://www.AgentsSalesJournal.com

Media Type:

Publishing

Media Realm:

Business Media

Home Region:

South

Past Companies & Brands

Agent Media, Bradenton Herald, Sunbelt Newspapers

I'm Looking For:

Friends, Networking, Inspiration

Professional Background: (Resume)

Agent's Sales Journal
Clearwater, FL
April 2006 - present
Managing Editor

Responsible for the daily management of a business-to-business publication for life and health insurance agents.

- Assign, edit, and manage all content for one national and 11 regional print editions; one monthly e-newsletter; a national Web site (including podcasts and blogs); and editorial for special advertising supplements.
- Network and maintain relationships with industry contacts and potential contributors
- Lay out 12 print editions and work closely with design team to ensure appropriate and compelling design of special sections and front pages
- Conduct and analyze proprietary research on highly technical insurance subject matter

Insurance Marketing magazine
Clearwater, FL
Jan. 2006-April 2006
Associate editor

Assisted the managing editor at an 11,000-circulation national b-to-b print publication for insurance industry managers and executives.

- Developed and wrote feature pieces on technical and timely insurance topics
- Coordinated submission topics for frequent contributors.

Agent Media
Clearwater, FL
June 2005-April 2006
Advertising copywriter

Wrote b-to-b advertising copy for insurance companies and wholesalers seeking to recruit life and health insurance agents.

- Responsible for direct mail pieces, email advertisements, and magazine ads.
- Developed in-house stylebook for advertising and editorial use.
- Copy edited ad and promotional material.
- Worked closely with art department to ensure effective and compelling ad design.

Bradenton Herald
Bradenton, FL
July 2004-June 2005
Copy editor

- Copy edited and wrote headlines for news stories, features, and briefs on a variety of topics for a 50,000-circulation daily newspaper, then owned by Knight Ridder.
- Designed front pages and local and business sections.
- Selected wire news and feature stories and photographs to run in the publication.
- Created and maintained an in-house image database to standardize and streamline image selection and placement.

Sunbelt Newspapers
Brandon, FL
Sept. 2002-July 2004
Staff writer

- Reported news stories, features, and briefs for two publications in a weekly community newspaper chain owned by Media General.
- Designed one of two publications.
- Performed copy and line editing duties.

Education:

Northwestern University, 1998-2002, B.S. in journalism, history minor

Relationship Status:

Not Provided