Claudia Allen's Page

Title:

Publishing Professional

Media Type:

Publishing

Media Realm:

Consumer Media

Home Region:

Mid Atlantic

Past Companies & Brands

Rodale, Inc.
Taunton Press

I'm Looking For:

Networking, Jobs

Professional Background: (Resume)

Direct Marketing Professional with extensive direct-to-consumer marketing experience and strong track record of converting prospects to customers, exceeding budgeted goals, and devising/executing strategic and innovative direct marketing campaigns.
Expertise in new business and retention marketing for print, online, and multi-platform campaigns. Experience in list management and circulation modeling. Accomplished in the development and execution of marketing strategies, multi-faceted campaign analysis, superior creative and tactical execution, and successful testing and offer strategies. Effective project leader with strong work ethic.

Education:

B.A. Marymount College, Tarrytown, NY

My LinkedIn

Relationship Status:

Not Provided