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Brandweek
CMO Magazine
CIO Magazine
Harvard Business Review
I'm Looking For:
Friends, Networking, Business Partners, Jobs, Inspiration
Professional Background: (Resume)
FREELANCE WRITER
Current & May 1997 – June 2004
• Published articles in The Harvard Business Review, CIO, CFO, The Industry Standard, Sierra, FamilyPC, Health, Yankee Magazine, TheStreet.Com, Boston Magazine, WebMD.Com, Harvard Management Update, GetConnected.Com, BusinessToday.Com, Texas Software News, The Providence Journal, The Boston Herald and other publications. Wrote & researched study on ad-tracking services for CFO consulting. Wrote reports for Berkery Noyes, an investment banking firm. Also a regular contributor to the National Public Radio shows Only A Game and Living On Earth.
SPOKE SOFTWARE/SPOKE.COM, Social Media Manager
August 2007 – January 2008
• Responsible for identifying key influencers – bloggers, media, analysts – and cultivating relationships with them. Monitored, assessed and responded to relevant articles and blog posts in a way that built connections with the writers and raised the company’s public profile.
• Created and wrote blog, www.BusinessAndNetworking.com.
• Conducted market research and analysis of emerging trends and events.
BRANDWEEK MAGAZINE, Senior Reporter
March 2006 – August 2007
• Reporter for weekly magazine focusing on marketing and branding. Developed, reported and wrote feature stories for each issue and daily stories for the magazine’s website. Primarily responsible for covering financial services and household goods industry but also develop and write stories on strategic issues and trends in business and marketing across all industries.
• Created and wrote blog on trends in marketing and popular culture.
• Appeared on CNN and ABC-TV as expert in marketing. Served as expert source for many print publications.
CMO MAGAZINE, Senior Writer
June 2004 – February 2006
• Chief writer and reporter for monthly magazine aimed at strategic issues facing chief marketing officers at Fortune 1000 companies. My stories were instrumental in CMO being named The ABSPE’s Magazine of Year after having published only four issues. Topics written on include profiles of executives, new marketing strategies, branding, how to handle mergers, new technologies for reaching the customer and within the enterprise, career development, best practices, breaking news and trends.
• Created and wrote the daily blog www.CollateralDamage.biz, an insightful and humorous look at marketing and business in general. Collateral Damage drew more traffic than any other web-only content on the CMO website. That blog and other contributions helped our site win awards as New Web Publication and Best Overall Web Publication by The American Society of Business Press Editors (ABSPE) in 2005.
• Conducted and edited podcasts, including a weekly roundtable on marketing news.
• Helped create and run the CMO Conference by developing topics and agenda, recruiting speakers and hosting roundtable discussions.
NATIONAL PUBLIC RADIO’S LIVING ON EARTH, News Editor
November 1994 – April 1997
• Assigned, researched, wrote, directed and produced feature stories and interviews for hour-long environmental news magazine carried on more than 200 National Public Radio stations. Covered wide range of subjects including global warming, mad cow disease, forestry issues, national and international politics, land mines, oil spills, recycling.
THE BOSTON HERALD, Night City Editor
January 1989 – July 1991
• Evaluated breaking news, decided on coverage and placement for stories; assigned reporters and photographers; trained reporters; edited stories for accuracy and clarity; supervised staff of up to 20 reporters.
OTHER
January 2003 – Present
Stand-up comedian
• Write topical jokes and perform them regularly at comedy clubs across the nation. Have performed with such comedians as Tim McCintire, Gary Gulman, Jimmy Tingle, Tony V., DJ Hazard and many others.
Personal Interests
Comedy, the environment (does interest in one of those rule out the other?), history, baseball, fiction, more comedy, business, politics -- speaking of comedy, parenting, mental health -- source of comedy?
This is to Folio management: I see that some of our members are actually responding to "friend" inquiries from Africa. That is obviously a big mistake. I think Folio has to do a better job of weeding out the scammers and conmen(women) from this gr...
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Now that you are here, please feel free to style your profile, upload photos and images and videos from your publication, its events and your company or let your opinion be heard by posting a a blog. If you've already got a blog, you can easily embed it in your profile via an RSS feed.
You can also browse, join and start groups to get connected to industry vets who share a similar interest or are from your area. Each group has its own forum, allowing users to engage in lively discussions on hot topics and ideas.
And be sure to use the 'Invite' tab to invite EVERY magazine, eMedia and pubilishing professional you know to join you on MediaPRO. You can easily upload your e-mail contacts in minutes. Or simply send out an e-mail to every industry pro you know, add a bulletin on Facebook or Myspace ... whatever it takes to help MediaPRO become the largest community for the magazine, eMedia and publishing industry.
Thanks
The FOLIO: Team