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Duncan A. MacRae
  • Male
  • San Antonio, TX
  • United States
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Charles Popper and Duncan A. MacRae are now friends
June 22
Duncan A. MacRae added a blog post
Has there ever been a moment in history when publication rejection was so easy to stomach? Have authors ever been presented with so many attractive alternatives to having their work appear in an established publication? As a regular part of promo...
June 17
Duncan A. MacRae added a blog post
In the past few weeks, several stories have emerged in the MSM regarding the limited participation of users in some forms of online social media. As anyone who has stood before a roomful of people and asked for a "show of hands" can tell you, only...
June 9
This caught my eye in an article on Slate.com this morning. After examining some 300,000 Twitter accounts, a Harvard Business School professor reported last week that 10 percent of the service's users account for more than 90 percent of tweets. T...
June 8
Duncan A. MacRae and Andy are now friends
June 5
Newspapers in particular set themselves up for this decades ago by ignoring the value of unique coverage. By essentially handing over all their news coverage to new services they devalued their content in the eyes of readers enormously. I think th...
June 5
Do you think free content or user generated content will eventually slow down? Will the value of such an experience eventually run into the law of diminishing returns? Or it will user generated content only continue to trend upward? You mentioned ...
June 5
Take heart, Duncan. Speed and brevity have limits. Quality does not. Eventually the speed will be instant and brevity will be X amount of characters. At that point, only quality will be able to improve.
June 4
All about association publishing
June 4
Duncan A. MacRae added a blog post
Several articles over the past month have commented on the application of Twitter to the peer review process. The advantages being instantaneous feedback and brevity. On Martin Fenner's blog, the tone was one of both inevitability and enthusiasm--...
June 4
One way that I currently advise associations to think beyond their publications is to realize that publications are a part of providing membership services. In a professional association, it is common for members themselves to want to participate ...
June 4
Duncan A. MacRae added a blog post
On demand publishing has great promise for self-publishing societies, in particular those that have found the high cost of initial inventory a potential roadblock. Traditionally, titles would be republished as new editions as new information deman...
June 2
My experience with workflow systems has been both good and bad, and had little to do with the systems themselves, but the manner in which they were introduced to users. The good experience was marked by the initial development of a relatively sim...
May 28
Duncan A. MacRae added a blog post
Rich Apodaca posts an interesting piece on the Depth First blog regarding the use of reader feedback in scientific publishing. The Public Library of Science (PLoS) allows readers to directly comment on individual articles as part of their open acc...
May 28
Duncan A. MacRae updated their profile photo
May 26

Profile Information

Title:
Owner
Company:
DXA Consulting, LLC
Company Website:
http://www.dxa-consulting.com
Media Type:
Publishing, eMedia
Media Realm:
Associations
Home Region:
South West
Past Companies & Brands
MC Communications
International Society of Neuropathology
International Brangus Breeders Association
I'm Looking For:
Networking, Business Partners, Jobs
Education:
University of Texas at Austin
Other Web Profile or Personal Web Site
http://blog.dxa-consulting.com
My LinkedIn

Duncan A. MacRae's Blog

Duncan A. MacRae

Congratulations! Your manuscript has been rejected.

Has there ever been a moment in history when publication rejection was so easy to stomach? Have authors ever been presented with so many attractive alternatives to having their work appear in an established publication?

As a regular part of promoting my publishing consultancy, I write opinion pieces and submit them to various journals. It’s not a weekly or even monthly endeavor, but it has provided an opportunity to not only communicate to potential clients, but perhaps more importantly, to exp… Continue

Posted on June 17, 2009 at 2:04pm —

Duncan A. MacRae

Limited participation: the Achilles Heel of social media models?

In the past few weeks, several stories have emerged in the MSM regarding the limited participation of users in some forms of online social media. As anyone who has stood before a roomful of people and asked for a "show of hands" can tell you, only a select number of people are confident enough to draw attention to themselves. And it seems that online social media is not exempt from that phenomenon. Last month I… Continue

Posted on June 9, 2009 at 5:17pm —

Duncan A. MacRae

The Twitter peer review may be coming. Will quality fall victim to brevity?

Several articles over the past month have commented on the application of Twitter to the peer review process. The advantages being instantaneous feedback and brevity. On Martin Fenner's blog, the tone was one of both inevitability and enthusiasm--neither of which I share. Since when is brevity, or for that matter speed, the goal of the peer review process?

It may be the hallmark of our… Continue

Posted on June 4, 2009 at 2:00pm — 1 Comment

Duncan A. MacRae

Will on demand publishing eliminate the 'edition' nomenclature?

On demand publishing has great promise for self-publishing societies, in particular those that have found the high cost of initial inventory a potential roadblock. Traditionally, titles would be republished as new editions as new information demanded a significant update to the existing version. In the interim, there was a movement towards supplemental material being distributed via CD-ROM (then online u… Continue

Posted on June 2, 2009 at 4:50pm —

Duncan A. MacRae

Online publishing and the value of user comments

Rich Apodaca posts an interesting piece on the Depth First blog regarding the use of reader feedback in scientific publishing. The Public Library of Science (PLoS) allows readers to directly comment on individual articles as part of their open access initiative, and a recent study by Nascent categorizes the nature of those comments.

I'm always interested in the success or failure of initiatives that rely heavily upon the participation of the audience. Part of the article discussion examines the… Continue

Posted on May 28, 2009 at 2:37pm —

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