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Heather Vreeland
  • Female
  • Atlanta, GA
  • United States
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Heather Vreeland's Discussions

Setting Advertising Account Executive Sales Goals

Started Feb 3 0 Replies

Would love your feedback on how you set your advertising account executives sales goals/quotas.  Do you set the goals or quotas by number of new accounts per issue?  Sales goal per year? Sales goal…Continue

Can any one recommend a CRM program specifically for magazines?

Started this discussion. Last reply by Bob Hanna Mar 9, 2010. 7 Replies

I've been using salesforce.com but I'm looking for something that's specifically made for the publishing industry that I can better track clients, contact history, insertion orders, contracts,…Continue

Tags: CRM

 

Heather Vreeland's Page

Latest Activity

Heather Vreeland updated their profile
Feb 3
Heather Vreeland posted a discussion

Setting Advertising Account Executive Sales Goals

Would love your feedback on how you set your advertising account executives sales goals/quotas.  Do you set the goals or quotas by number of new accounts per issue?  Sales goal per year? Sales goal per quarter?Currently my account executives don't have a goal or quota they have to reach because we have a company wide "number of advertisers"  goal but we've yet to reach it.  I think I need to be more specific and set personal goals for each exec. Any advice or insight you can give would be SO…See More
Feb 3
Heather Vreeland is now friends with Brian Allnock and Robert Davenport
Sep 22, 2010
Heather Vreeland and Richard Michem are now friends
Mar 22, 2010
Heather Vreeland replied to Kimberly Porrazzo's discussion Can someone refer pagination software?
"Did you ever find something? I'm currently in the same boat. ;-)"
Mar 19, 2010
Heather Vreeland and Pierre Bisaillon are now friends
Mar 18, 2010
Bob Hanna replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"Heather... We use Salesforce.com but have modified it with the MediaTrak add-in, an enhancement that specifically customizes it for a media selling organization. While MediaTrak itself is free, you will probably want to use the services of an…"
Mar 9, 2010
Rebecca Bredholt replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"When I worked at Create Magazine, I think our sales team used BlueSky....."
Mar 2, 2010
Jennifer Szunko replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"Hi Heather, I am in the same boat! We use WiredContact for ACT but it is a general CRM and isn't always relevant to the publishing business. I recently looked into Magazine Manager and that looks like it does it all! The price tag seems steep…"
Mar 2, 2010
Henry Louis replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"Hi Heather, you can look at SugarCRM with customization to match your work-flow and day-to-day operation. Community Edition is free and a good way to evaluate. Plus there are a dozen companies out there to customize it for you. Though initial…"
Mar 1, 2010
Heather Vreeland replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"Hey David, Thanks for the info! I'm researching both opps now!"
Feb 15, 2010
David Newcorn replied to Heather Vreeland's discussion Can any one recommend a CRM program specifically for magazines?
"Hi Heather, we've used AdSystems (datafest.com) for years, it's pretty good, but the sales people find it's not sales-oriented enough, so we ended up using BigContacts.com as a Web-based CRM with basic customer contact info, and we…"
Feb 15, 2010
Heather Vreeland posted a discussion

Can any one recommend a CRM program specifically for magazines?

I've been using salesforce.com but I'm looking for something that's specifically made for the publishing industry that I can better track clients, contact history, insertion orders, contracts, expirations, etc.  Anything you could recommend would be great!!!  ThxSee More
Feb 12, 2010
Heather Vreeland is now a member of FOLIO: mediaPRO
Feb 11, 2010

Profile Information

Title
Publisher
Company:
Occasions Magazine
Company Website:
http://www.occasionsonline.com
Media Type:
Publishing
Media Realm:
Niche/Enthusiast
Home Region:
South
I'm Looking For:
Friends, Networking, Business Partners, Inspiration
Other Web Profile or Personal Web Site
http://twitter.com/heathervreeland
My Facebook
Relationship Status:
Married

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