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Keith Gregory
- Male
- New York, NY
- United States
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- Discussions (27)
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- Photos (8)
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Keith Gregory's Groups
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Web CMS
2 members
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Social Media Marketing
178 members
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Design & Production
185 members
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Audience Development
231 members
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Online Publishing Busi...
284 members
Keith Gregory's Discussions
Typical CPM rates?
Replied Nov 15
Any referals for a video shoot in Dubai?
Started Oct 29
Keith Gregory's Page
Latest Activity
Katherine - not sure those numbers effectively will hold up. In the b2b world, you would be good with that kind of range, and perhaps more.
However, in the consumer realm, your effectively competing with other sites that provide much broader reac...
Powerful Photo!
Just wondering if anyone has any referals or leads they can share - looking for on local talent to shoot video.
thanks - feel free to ping me at keith dot gregory at bradleybeach dot us
thanks,
Yes! The tech sites (TechTarget, KnowledgeStorm, et al) have ruined things, along with Google.
The issue with quality is that a lot of leads that get generated are 'Consultants', non US based whom some advertisers can't convert, folks with Yahoo ...
Web Content Management Systems for publishers.
From what I have seen its best to sell packages; specially since its safer and has more chances of success when you are trying get into something new. So if you have a mix of webseminars, whitepapers, channel sponsorship and a promotional newslett...
Keith,
pricing leads can seem like more art than science. If you can deliver qualified leads in aviation, $80 seems low to me, but I don't know your industry. Here's what we look at:
How targeted are the leads? In other words, does the advertiser...
Sounds like a great initiative, Keith.
There is a lot of free resources out there, so my approach would be to give the white papers away for free to boost sign-ups. Afterwards, you can make revenue on list rentals, etc.
If you charge for the cont...
Profile Information
- Title:
- Online Sales Manager
- Company:
- McGraw Hill
- Company Website:
- http://www.aviationweek.com
- Media Type:
- Publishing, eMedia
- Media Realm:
- Business Media
- Home Region:
- New England
- Past Companies & Brands
- Prism Business Media (Penton Media)
SourceMedia
- I'm Looking For:
- Friends, Networking, Business Partners, Jobs, Inspiration
- Professional Background: (Resume)
- 12 years of b2b selling; 8 years in online ad sales for b2b publishing.
- Other Web Profile or Personal Web Site
- http://www.linkedin.com/in/keithgregory5
- Other Web Profile URL or Personal Web Site
- http://www.mortgageindustrytrends.net
- Relationship Status:
- Married
Keith Gregory's Photos
Comment Wall (4 comments)
- At 8:22pm on August 28, 2009,
Debra M. Rolon said… - Hello Keith,
I read your comments on: Himanshu's discussion 'Online Revenue Model for Publishers'. I have just launched a new online magazine that uses the paid content model. I just launched this month and we are preparing for marketing. As a writer, I have always felt that content should be paid for, with no exception to the Internet. I would like to invite you to check out my site at: www.beautifulblacklady.com. I appreciate any feedback.
- At 11:03pm on December 7, 2008,
Keith Gregory said…
- I've dropped off of pushing the site a bit. I used to be in mortgage and wanted to develop the platform as an open blogging platform.
I do have a more developed concept that I am working on, but the work at Aviation Week does keep me busier than in the past.
- At 5:30pm on December 7, 2008,
Jack Beaudoin said…
- Keith,
Just to clarify -- obviously I was referring to www.MortgageIndustryTrends.net and not aviationweek.com... Looks like you are about to unveil something brand spanking new!
Jack
- At 5:28pm on December 7, 2008,
- Hey Keith... Thanks for the comments on my Drupal blog. I haven't tackled theming for Drupal yet, but design really isn't my thing. Using one of the default themes isn't a bad place to start --- because they make your content stand out (and your site has content -- but if you are budget-minded I think finding an existing theme from a design company and having them do a little customization is probably the way to go. I know with Joomla you could buy an existing theme for a very reasonable price.
Let me know how it goes.
Jack
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Social Media Marketing
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Audience Development
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