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Larry J. Rifkin
6331 Sturbridge Court
Sarasota, FL 34238
LJRInc1@verizon.net
Home: (941) 924-2888
12/2004 - Present
Communications News / Nelson Publishing - Nokomis, Florida
Associate Publisher
Managed Ad Sales of Technology Monthly Publications for 29 States and Canada. Hired, Trained and Managed reps for balance of Country. Organized and influenced strategies for National Trade Shows. Traveled throughout US in Personal Territory and Trained Reps in their territory.
3/2003 - 4/2004
LJR Industries, Inc – Cherry Hill NJ
Owner
A management and consulting firm helping companies and organizations maximize their potential.
5/2000 - 2/2003
ElderVision.net - Pittsburgh, PA and Cherry Hill, NJ
Director of Business Development
ElderVision was dedicated to improving the quality of life for the elderly worldwide, by providing direct and easy access to an internet-based community of people, entertainment and activities. ElderVision launched the first integrated e-service for seniors.
*·Set up ElderVision's sales and support operations regionally
*Designed corporate strategies to target retirement and assisted living communities with user friendly technology in domestic and international markets.
*Identified and established business relationships with major independent and assisted living executives in a multi-state region.
*Hired, trained and managed Sales Staff of 8
8/1996 - 5/2000
Intec Computer Solutions – Cherry Hill, NJ
Vice President Sales and Marketing
Computer hardware and software maintenance company specializing in VAR, PC and Network design, sales, implementation and support. Supplier of hand held RF Tracking systems.
Vice President of Sales and Marketing
·Hired, trained and motivated sales and management staff and directed marketing and new business development activities of sales specialists and managers.
·Recommended and sold Internet, and complete hardware and software solutions.
·Sold computer systems, programs and maintenance contracts for national accounts such as NASA Cape Kennedy Space Center in Florida, the Philadelphia School System (35,000 workstations and multiple servers), Atlantic City Casinos including Resorts, Sands, all three Trump Casinos, Harrah’s and several law firms.
2/1992 - 8/1996
Pioneer Medical Systems, Inc – Melrose, Mass and Cherry Hill, NJ
Vice President - Market Development
Manufacturer and distributor of Monitored Medication Compliance Units and Personal Emergency Response Systems. PMS, Inc. bought my company, Action Life Alert.
Vice President/Market Development
·Researched and developed marketing of programs for the distribution of products throughout North America. Developed and implemented corporate policies and procedures.
·Restructured marketing program, changed organization from salaried employees to independent distributor resulting in increased profits, dramatically increasing the market share and improving customer services, while reducing payroll.
·Recruited, trained and developed a highly successful distributor network throughout North America, including some Fortune 500 companies
2/1986 - 2/1992
Action Life Alert, Inc. – Cherry Hill, NJ
President
·Marketing and Sales Company for Monitored Emergency Medical Devices and Personal Emergency Response Systems, including medical, fire and security systems sales and installation. Action Life Alert was sold to Pioneer Medical Systems. Retained as Senior Vice President after sale of company.
President
·Functioned as general manager providing hands-on direction for daily operation.
·Developed and managed a highly successful management team, with direct responsibility for profit/loss and sales management.
·Developed company from a concept, to the third largest supplier on the East Coast with sales of $5.2 million annually. Directed operations including seven branches and sixty-five employees.
·Obtained financing to start company including operating expenses and growth funding.
·Sold distributorships of company throughout East Coast
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Now that you are here, please feel free to style your profile, upload photos and images and videos from your publication, its events and your company or let your opinion be heard by posting a a blog. If you've already got a blog, you can easily embed it in your profile via an RSS feed.
You can also browse, join and start groups to get connected to industry vets who share a similar interest or are from your area. Each group has its own forum, allowing users to engage in lively discussions on hot topics and ideas.
And be sure to use the 'Invite' tab to invite EVERY magazine, eMedia and pubilishing professional you know to join you on MediaPRO. You can easily upload your e-mail contacts in minutes. Or simply send out an e-mail to every industry pro you know, add a bulletin on Facebook or Myspace ... whatever it takes to help MediaPRO become the largest community for the magazine, eMedia and publishing industry.
Thanks
The FOLIO: Team