"Way back in 1996, I was editor of a newly launched magazine on home computing. At the time, Intel had shown some interest in sponsoring the magazine. Problem was they had then wanted to influence parts of the content. We dropped the idea fast. But…"
Magazine & eMedia Publishing Professional & Social Network
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Tenisha Anderson
- Female
- Chicago, IL
- United States
- Blog Posts
- Discussions (8)
- Groups (14)
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Tenisha Anderson's Groups
Tenisha Anderson's Discussions
Sponsorship of a magazine vs. advertising in a magazine in order to bring in revenue
Started this discussion. Last reply by Mala Bhargava May 4, 2010. 3 Replies 0 Likes
Does anyone know of tradeshows or expos for independent/small press publishing in the USA?
Started this discussion. Last reply by John Morthanos Feb 25, 2010. 4 Replies 0 Likes
Distributor discount.
Started this discussion. Last reply by Jon Baldwin Oct 13, 2009. 4 Replies 0 Likes
Tenisha Anderson's Page
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Mala Bhargava replied to Tenisha Anderson's discussion Sponsorship of a magazine vs. advertising in a magazine in order to bring in revenue"Thanks for your reply Richard.
Quick question: because my publication is short run, does that effect whether my publication could get sponsored or not?
Thanks again!
Tenisha"
Richard Aylward replied to Tenisha Anderson's discussion Sponsorship of a magazine vs. advertising in a magazine in order to bring in revenue"We've produced both print and digital single sponsor issues.
If its under our masthead,we control the final editorial product but with input from the sponsor on the topics to be covered.
If the sponsor wants final editorial control, in our view…"
Sponsorship of a magazine vs. advertising in a magazine in order to bring in revenue
Has anyone ever created a program for a magazine where instead of offering advertising within the magazine you do a sponsorship of a complete issue. If so, how did you go about charging for sponsorship?See More
"If your quick to just give up, due to what others are saying...maybe you shouldn't start a magazine in the first place. print is not dead, it's just not as relevant in some genres of magazines (i.e. news, sports, etc.); it's not that…"
John Morthanos replied to Tenisha Anderson's discussion Does anyone know of tradeshows or expos for independent/small press publishing in the USA?"Tenisha, in June the PBAA (Periodcial Book Association of America) is running a joint Retailer Marketplace with the MPA (Magazine Publishers of America) in Boston ... a good opportunity to meet with key niche wholesalers, distributors, book chains…"
Brannan Willson replied to Tenisha Anderson's discussion Does anyone know of tradeshows or expos for independent/small press publishing in the USA?"Hi Tenisha,
Congratulations on the launch. Another great resource is the IMAG Conference . It's April 25 and 26th this year in D.C. Hope this helps and best of luck to you."
Profile Information
- Title
- Publisher/Editor, Qlix magazine
- Company:
- TenStyle Media, Inc.
- Company Website:
- http://www.qlixmag.com
- Media Type:
- Publishing, eMedia
- Media Realm:
- Consumer Media, Niche/Enthusiast, Creative Agency
- Home Region:
- Mid West
- I'm Looking For:
- Friends, Networking, Business Partners, Inspiration
- Personal Interests
- Currently my personal interests include building my start-up media company focusing on fashion & beauty sectors; vintage clothing collecting; building my library; and spending quality downtown time with my pooch - Pierre.
- Education:
- MA Publishing - University of the Arts London - London College of Communication
- My LinkedIn
Comment Wall (9 comments)
- At 12:43pm on June 26, 2008,
KMcGrane said… - Great to meet you! I hope this site will be a great resource for everyone looking to create more interactive publications.
- At 6:40pm on June 29, 2008,
Alejandra Escobar said… - Great job Tenisha!
your mag is very simple and clean, perfect for this target
Grettings from Venezuela ;)
- At 1:41pm on July 1, 2008,
Musicpreneur Magazine said… - Thanks for the Add!
Rob M
- At 5:31pm on July 1, 2008,
Vincent Hunt said… - Hey! Thanks for the add!! Awesome magazine - Papierdoll!! OMG! Love that!
- At 6:34pm on July 1, 2008,
Hopemagazine said… - Hi Tenisha,
Nice to meet you! Yes, we all need Hope in these times!
- At 11:33pm on August 27, 2008,
Jimmie Fair said… - Hello, you magazine is is da bomb. I am looking forward to seeing more of it.
- At 10:27pm on September 26, 2008,
Sachin Ghodke said… - pd rocks! simply class. pd's hero are the photographers. And the importance of a photograph we all know. umm...Rocks.
BTW, nice to know you and keep in touch. Lots to share over mPro. And thanks for returning the add to your list. J:-)
- At 3:41am on October 1, 2008, Sachin Ghodke said…
- GQ India good. Liked GQ always. But on the India front when it gets to the niche market the print runs are scant. Its launched at 35000 PrnRun but since its a upmarket magazine, i know that advertising will hold the key to its survival. India is another brand crazy country as far as the metropolitan areas are concerned. But if you travel within the interiors then the most famous brands in electronics and men's accessories are well known, even though you don't expect them to. This is only because most of the men are working in the middle east and they are exposed to these brands to a certain extent. So coming back to GQ - its a good mag but only for the main cities. Guess the target audience is perfectly mapped. Will do well.
- At 9:54pm on October 29, 2008,
Michael Biggerstaff said…
- Hi Tenisha, you are most welcome. I appreciate the kind words and love the magazine. Awesome.
Michael
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