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Addressing a media conference in London, Time Inc.'s chief financial officer John Martin said he expects the Time Inc. publishing unit to be a "growth business," despite a "difficult secular environment" in print advertising, according to a Marketwatch report. Here's the important part: "Digital revenues are now close to 15% of all revenues at Time Inc.":Posted on June 6, 2008 at 2:26pm —
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© 2009 Created by FOLIO MediaPRO Team
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Vincent Hunt
Social Technology Strategist
For the sake of the worlds forests that are disappearing at an alarming rate... squandered... for the readers who should be able to choose with specificity the individual edit items they are attracted to, elect to read and purchase from the single copies of thousands of magazine titles on the newsstands rather than be required to buy entire issues glutted with untold millions of pages of edit and ads they don't want...
TALK ABOUT TURNING THE MAG PRINT WORLD UPSIDE
DOWN AND INSIDE OUT BY ESTABLISHING A GLOBAL, ECO-FRIENDLY, INDUSTRY-ALTERING TRANSFORMATION PROCESS OF A WONDEROUSLY SIMPLE IDEA AND METHOD THAT WOULD SAVE MILLIONS OF TONS OF PAPER AND TREES ANNUALLY... ELIMINATE THE SHREDDING OF UNTOLD MILLIONS OF UNSOLD MAGAZINES THAT POPULATE LANDFILLS... AND AT THE SAME TIME ACTUALLY INCREASE REVENUES TO PUBLISHERS AS COMPARED TO THE LOSES THEIR FACING CONTINUALLY NOW... GIVE THE READERS MORE OF EXACTLY WHAT THEY CHOOSE TO READ (AND PAY FOR) AS COMPARED TO WHAT EDITORS THINK THEY SHOULD OR DESIRE TO READ (AND PAY FOR)... AND IMPROVE THE JOB OF THE EDITORS BY PROVIDING THEM WITH TRANSACTIONAL FEEDBACK AS TO WHAT HEAVY PRINT MEDIA IMPERATIVES CHOOSE TO CONSUME & DIGEST...
AND AT THE SAME TIME PROVIDE THE WORLD'S LARGEST PERIODICAL PRINTERS TO COMPLY WITH A "GREENER" SOLUTION TO THE PRINTING AND DISTRIBUTION OF MAGAZINE PAGE CONTENT... EVEN IF IT MEANS SUBSTANTIALLY LOWER TOTAL ANNUAL PAGE IMPRESSIONS PRODUCED...
DID YOU KNOW THAT THE BIG 10 PRINTERS CONSUME AT THE LEAST... 35 RAIL CARS OF PAPER EVERY HOUR AND 5 RAIL TANKERS OF INK EVERY DAY... YIELDING PRODUCT OF WHICH 90% IS NOT RECYCLABLE AND ENDS IN LANDFILLS...
TALK ABOUT A PHENOMENAL GOAL WE ALL COULD LEAD THE WAY AND PLAY AN EPIPHENAL ROLE IN... FOR THE COLLECTIVE BENEFIT OF THE EARTH, OUR READING PUBLIC, OUR AUTHORS & EDITORS, OUR ADVERTISERS & RESELLERS AND OUR "OWN" BOTTOM LINES...
Feel free to contact me if you're at all intrigued or moved by what should be the biggest movement in our industries...
Patrick Jonathon Sweeney
printelligent@gmail.com
I wanted to get a good forum started immediately when I saw FOLIO:mediaPRO advertised. Although, in my haste, I really backed myself into a "print" only Prepress forum. As soon as I saw your Publishing Technologies group (a couple hours later), I realized I made a serious flaw in limiting the group to print production. I have a lot of digital media background and should have used it more effectively by covering the realm of publishing, digital or print.
Thanks again for the welcome message and we'll see if it takes off!
-David Tompkins
This site is loaded with lots of great info. I'll be sure to check back often.
April