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Mitchell York

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Five Quick Steps to Not Being Part of the Unemployment Statistics

The Times reports today that job seekers outnumber job openings by six to one, the worst ratio since the Labor Department started tracking this statistic in 2000. I coach many people who are part of that job-seeking group. My clients are getting jobs faster than their competition even in a worsening environment. Here are just a few… Continue

Added by Mitchell York on September 27, 2009 at 1:59pm — No Comments

B2B Sales Down 30% -- What Does It Mean for Your Job?

I read on Folio today that B2B ad sales are decimated. If you are a with a B2B publishing organization and need career support, I hope you'll read this. I am a Certified Job Search and Career coach affiliated with one of the leading job-search coaching and outplacement firms in the country, the Five O'Clock Club. Many companies have entrusted their downsized employees to us to help speed their job searches. But many people who are employed attend the Club to find better jobs. What you may not… Continue

Added by Mitchell York on August 25, 2009 at 12:25pm — No Comments

6 Things Business Owners Do To Undermine Their Own Success

Lots of publishing people are starting their own businesses--necessity being the mother of invention. So you may be interested in my blog post from earlier this week. In the small business I own, I’ve noticed an ebb and flow through the years–periods when I am really “on it” and other times when I am either coasting or not as engaged as I need to be. Fortunately, I’ve been very… Continue

Added by Mitchell York on May 8, 2009 at 7:09pm — No Comments

Entrepreneurs Reinvigorate a Tired Media Market

These days, I am finding new “mom.com” businesses more and more frequently. An exceptional one I learned of about six months ago is MitzvahMarket.com. As some of you know, in addition to being a coach, I own a specialty-catering company providing smoothie and coffee bars for parties and events, including bar and bat mitzvahs. The bar/bat mitzvah market has been a fairly traditional one for many years and the media available to party planners and vendors in the space has been absolutely dreadful.… Continue

Added by Mitchell York on April 7, 2009 at 11:59am — No Comments

New Rules of Entrepreneurship for a Media Startup

Recently I blogged about the shift that’s occurring in the outlook of New Entrepreneurs–and by New, I mean entrepreneurs who have started ventures in the post-Bubble economy of the past six-12 months. (We need a name for this new world order. Any suggestions?) I reached out to my network to find examples of what’s changing, and got a wide and interesting response. One of my old colleagues from CMP Media got in touch and we had a fascinating conversation. Seth Nichols has been vice president of d… Continue

Added by Mitchell York on March 25, 2009 at 1:17pm — No Comments

The Middle-Manager Survival Guide

I spoke to a group of event planners last week on the subject of emotional intelligence in today’s workplace. The group was keenly interested in the subject—more than I thought they would be–and it got me thinking. Event planners are service providers within organizations—they are not directly tied to revenue in most cases. They are a cost center, not a profit center. The attendees want… Continue

Added by Mitchell York on February 3, 2009 at 8:41am — No Comments

Be Emotionally Intelligent and You Just Might Survive the Next Layoff

For 17 years in the Eighties and Nineties, I worked for CMP Media Inc., a publisher of technology magazines based on Long Island. The company’s founder had an expression he liked to use in times such as these: “There’s a recession but we’re choosing not to participate.” Those were very motivating words to hear in scary times. CMP did have occasional layoffs during the years I was there. While each layoff was difficult for a time, the company always grew stronger… Continue

Added by Mitchell York on January 29, 2009 at 10:19am — 3 Comments

The Faces of Job Layoffs–And What to Do if You’re One of Them

New York Magazine has an excellent feature last week profiling a number of New Yorkers who have lost their jobs in the past few months. The profiles range from a 40-year-old IT director at a financial services firm, to an actress who’s found that commercial work has dried up, to Citigroup’s head of diversity (I guess lofty ideas like a di… Continue

Added by Mitchell York on January 9, 2009 at 2:16pm — No Comments

B2B Print Publishing and the Danger of Obsolete Careers

This is from my blog, www.e2ecoaching.com. -------------------------------------------------------------------------------------------- Here’s a comment from a colleague that sums up what many people are feeling these days: Will the career I have chosen be around and will I be able to move with the times? I am in the business-to-business publishing sector. I have to make choices about expanding my knowledge base, keeping current on all aspects of the publishing industry and making sure my a… Continue

Added by Mitchell York on December 22, 2008 at 3:01pm — No Comments

Entrepreneurial Tips from the Front Lines: Pricing

Recently, I was updating my contact database and asked my newsletter recipients to answer a question along with giving me their mailing info. The question was, “What is the biggest challenge you faced when making (or thinking about) the transition from being an executive to being an entrepreneur?” I got a whole bunch of interesting answers. Several related to how to monetize one’s skill. The biggest challenge when making the transition from executive to entrepreneur was conquering the finan… Continue

Added by Mitchell York on December 19, 2008 at 10:47am — 3 Comments

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