Is there anybody out there who has seen or used or joined a social network for a particular trade show or magazine that has been extremely useful to you or that you think is heading in the right direction?
We are trying to use social networks to not only attract attendees to our show but to keep them informed, as well as give them a networking tool for pre-show questions, etc.
Any help/suggestions/comments would be great. Thanks!
One of the coolest social media applications I've seen applied for tradeshows are interactive calendars, where users can learn about the show content and also see which attendees are playing to go to each sessions. Here's a link from the company that does it, and here's an example.
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