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Tresa
Female
New York, NY
United States - Share
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Profile Information
- Media Type:
- Publishing
- Media Realm:
- Consumer Media, Business Media
- Home Region:
- Mid Atlantic
- I'm Looking For:
- Networking, Business Partners, Jobs
- Professional Background: (Resume)
- PROFILE
- Over seven years of experience in Marketing Communications, with a strong visual sense, excellent writing skills, and the ability to translate marketing ideas and design concepts across all organizational levels.
- An organized and effective project manager, skilled at seeing the big picture and identifying tasks to facilitate on-time and cost-efficient completion.
- A confident and concise communicator; able to deliver enthusiastic presentations with clarity to diverse audiences.
- A strong leader and team player; adept at supporting team members to achieve personal and professional goals.
EDUCATION
Pace University New York, NY
M.S. in Publishing
Florida International University Miami, FL
Graduate Certificate in Mass Communications
Concentration in Integrated Communications: Advertising & P.R.
University of Virginia Charlottesville, VA
B.A. in French Language & Literature
Speak and write French.
EXPERIENCE
2007-2008
Pace University New York, NY
Graduate Assistant, M. S. in Publishing Program
Competed with other graduate school applicants and won awarded position which pays full tuition and stipend to attend graduate program full-time.
Responsibilities included maintaining department web pages using custom content management system and assisting professors and students with technical needs.
2004-2007
Florida International University Miami, FL
Program Director
Led operations, fundraising, training and community outreach of Family Literacy Arts Program in Center for Urban Education and Innovation.
Wrote grants securing more than $1 million for the program while overseeing day-to-day program management, recruiting, hiring and managing 18 staff for three sites, financial management of expenditures, and publicizing and promoting of program.
2003-2004
South Florida Sun-Sentinel Fort Lauderdale, FL
Merchandiser
Grew the circulation of newspaper within assigned territory and improved newspaper’s positioning on the newsstand by providing point-of-purchase displays, ensuring timely and accurate delivery, and coordinating promotions for top-selling retail locations.
2002-2003
Dickey Consulting Services Fort Lauderdale, FL
Project Coordinator
Coordinated and publicized community events and meetings with local government officials, business and community leaders on behalf of clients working on water and wastewater management, state transportation planning and environmental protection and project management.
2000-2001
Reader’s Digest New York, NY
Integrated Marketing Coordinator
Assisted Ad Sales team with research and strategy used to better target new business and develop effective sales presentations.
Worked across marketing, research, sales, creative, production departments to support Integrated Marketing Director in executing integrated programs.
Responsible for special projects including writing and design of internal newsletter, development of special interest publication, writing fact sheets.
1997-1999
Parachute Consumer Products New York, NY
Licensing Coordinator
Worked with General Manager to plan and implement marketing strategy to support increase in sales of product license through contract management, sales presentations, trade show planning and execution and lead generation.
Created marketing communications materials used to publicize and promote licensing activities including fact sheets, sell sheets, press releases, newsletters and trade advertisements.
1990-1995
Time Magazine New York, NY
Reporter/Researcher
Fact-checked and reported business, political and international news stories and columns; liaised with Legal Dept. on stories; worked closely with editors and writers; communicated with sources in various industries to develop contacts and resources for future stories.
More than half of the work was on cover stories.
- Relationship Status:
- Single
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Comment Wall (2 comments)
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Nikki
Which dept. did you work in at Time? I've been here for over 12.5 yrs already. As for getting back in....times are tough nowadays, not sure if any positions are avail, but I know that having a masters is always a big plus. I'd suggest checking the TW site for any openings.
Linda