Great Design is Sustainable by its very nature

FDR Magazine (Florida Designers Review) is an affluent residential shelter magazine celebrating the West Coast of Florida's design projects and professionals. Unlike popular retail distribution methods, FDR is distributed more in a manner similar to Departures Magazine, reaching an exceptionally targeted audience who through transaction profiling is pre-qualified for delivery by their very purchase habits.
Our strategy was not ever to be simply print but a media company centered around exceptional affluent residential design. As such, our web site requires introductions prior to access to content and allows us to track interest. Version 2.0 steps further into the consumer experience and creates introductions between consumers and clients through hot-spotting within existing content.
Watch for our pilot DTV program in conjunction with our coast's CBS Affiliates in the first quarter 2009. Scripted and shot in Florida we take you on a tour of affluent residential design and the art of living well.
So why am I here beyond the novelty of social networking? I am here to help others evolve their models through our failures and successes. I am here to connect with partners who can help extend the FDR brand, add revenue streams, and define retail distribution that makes sense for the exclusive nature of our media. And finally I am here to identify people assets and complimentary product assets available for acquisition.

If I can answer questions for you on something I have mentioned that intrigues you or perhaps you can offer ideas, methods and/or guidance on any of the areas I mentioned, by all means pull up a keyboard and lets chat!