Have worked for many of the major publishing companies in the USA with an especially strong focus in the technical and professional market segments such as McGraw-Hill, Macmillan, Houghton-Mifflin, Microsoft Press. I hve an especially strong background in both trade, academic, higher education, and custom magazine publishing with a broad skill set in both editoiral, marketing, and especially sales and marketing, domestic and international. Have been in the publishing outsourcing market for the past 3 years.
I'm Looking For:
Networking, Business Partners
Professional Background: (Resume)
Jim Hill
4202 English Ivy Drive, McKinney, Texas 75070 214.684.9356 (C) talljim0155@yahoo.com
PUBLISHER: SALES, MARKETING, EDITORIAL, OUTSOURCING
Experienced publishing executive (trade, higher ed, professional reference, electronic, custom), successful in exceeding sales, marketing goals (domestic, international), with publishers in the $2M - $25M range; strong track record of developing, implementing strategic editorial, sales, marketing, distribution, outsourcing plans. Documented expertise in business development, consumer packaged goods branding (CPG), strategic partnerships with Fortune 1000 companies, and global outsourcing business development in the STM market.
PROFESSIONAL ACHIEVEMENTS
MANAGEMENT/LEADERSHIP/OUTSOURCING: Managed the Sams publishing group of 40+, driving sales from $3M to $18M in 5 years; managed the Microsoft Press sales group of 40+, achieving a 15% increase in sales to $16M; “turned around” Wordware Publishing with an 800% sales increase in 6 years to $2M+; highlighted in DFW Tech Biz and D Magazine for publishing excellence; India, Philippines management experience with emphasis on business development with key domestic and international publishers
EDITORIAL/BRANDED CONTENT DEVELOPMENT: Negotiated, developed, and published over 20 Barnes & Noble, amazon.com best-sellers with sales over $25M with a strong track record of “category definers”; developed strategic liaison publishing programs with Sybase, Veritas, Newtek, Microsoft, et al.
SALES/SALES MANAGEMENT: History of exceeding national, international sales goals with “C-level” executives and Fortune 1000 businesses; track record of managing, training sales forces of 50+, domestic and international; strong channel, cross-channel business development, and “cold calling” sales skills.
MARKETING/BRANDING: Track record of developing innovative, best-selling CPG branding programs for industry leading $2M-$20M imprints; expertise in domestic, international event marketing, positioning strategies, competitive analysis and development of strategic publishing plans.
PROFESSIONAL HISTORY
USA Business Development MG – Scientific Publishing Services – Springer-Verlag Division - Chennai, India – Dallas, TX – 2006 – Current
• Developed domestic, international publishing outsourcing market with STM, non-STM journal, book, and content aggregators, focusing on key accounts: Wolters-Kluwer, Informa, Wiley, Sage, Elsevier, Thieme, Mary Ann Liebert, McGraw-Hill, Walter de Gruyer, Oxford University Press, Cambridge University Press
• Implemented an email marketing program, marketing brochure with ROI case studies and testimonials, resulting in a 25% cold call to meeting ratio in less than 6 months
• Developed event marketing plans for Frankfurt Book Fair, London On Line, AAUP/PSP, and International STM conferences, domestic and international, improving sales cycle
• Developed domestic, international marketing strategy emphasizing competitive SPS value proposition for proprietary XML automation tools, including case studies and testimonials with key clients
• Signed Oxford University Press (UK) to a multi-year journal outsourcing project with 100,000+ pages, $1.5 million annual revenue; signed Polish Scientific Publishing (Warsaw), Walter de Gruyter (Germany) to book outsourcing agreements
Account Director – On Demand Publishing – Innodata-Isogen – Dallas, Texas – 2006
• Directed the XML conversion process with leading academic, trade, ST & M, magazine and journal publishers, domestic and international, through sales, account management with special focus on Thomson Learning, a $2B academic and professional publisher
• Specialized training in XML, XPath, XQuery, and XSLT-FO
• Managed offshore $1M+XML content conversion teams of 10+ in India and Philippines
Vice President Sales and Marketing – Dockery Publishing – Dallas, Texas – 2004 – 2005
• Directed the national account strategy for $5M+ custom book, magazine publisher focusing on national and international Fortune 1000 accounts such as Kroger, AutoZone, NASCAR, HEB, IKEA, Kmart, Univision
• Formulated branded content strategies with “C” level executives to enhance corporate marketing and merchandising plans with custom magazines and books
Director Product Development – 3DNY Publishing – NYC, NY – 2003 – ongoing consulting
• Provided strategic business development, consulting to a “new digital media” $1M+ professional publisher (combining audio, video, text on DVD) for the professional 3D animation and modeling market
• Directed domestic, international distribution, packaging, pricing, positioning and author development
Publisher – Wordware Publishing, Inc. - Plano, Texas - 1996 – 2003
• Developed, directed strategic trade, technical publishing plan focusing on national, international distribution, editorial re-direction, production, marketing, branding strategies, increasing sales 800% in six years to $2M+
• Increased national account sales at Barnes and Noble and Ingram by 60+% in 2001
• Managed yearly 150+ domestic, international authors, and technical editors
• Directed domestic, international sales force of 50+; opened, managed national accounts (Barnes and Noble, Borders, amazon.com, Walden, and Ingram), international distribution, and foreign rights
• Negotiated business-to-business strategic, custom publishing contracts with Fortune 500 IT companies such as Microsoft, Sybase, Veritas, Newtek
• Implemented a digital content strategy, increasing profits 50% through Net Library and Earth Web
• Reduced manufacturing costs $200,000+ with an innovative trim size, improving profits 30%
• Developed CPG branding strategies for leading Delphi, Game, FileMaker, Sybase and LightWave imprints
Personal Interests
Book collector especially of first editions and enjoy exercising a great deal as well as learning to cook Asian food.
Education:
M. A. English, Oklahoma State University
My LinkedIn
Relationship Status:
Married
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